Analyze

Analyze

Why?

  • Understand what your audience as a whole is interested in to improve conversions and messaging
  • Understand what each individual visitor is interested to best serve them the most relevant┬ácontent and improve the conversation you are having with them

How?

  • Know total time on site
  • Understand your call to action click through rates
  • Analyze bounce rates
  • Learn what expressions generate the most click-throughs and downloads
  • Understand where a visitor is located and what operating system they are on
  • Learn and understand your referral traffic
  • Export information directly to Google Analytics or other BI systems
  • Use site and expression tracking codes from most major analytics systems
  • Understand what Expressions receive the most traffic